Learn how you can build data-driven decision-making skills with Wharton Executive Education's Business Analytics: From Data to Insights program. Almost 75 percent of companies need the technology and skills to make effective use of collected data. Business Analytics: From Data to Insights 9 Weeks, Online Chief Technology Officer (CTO) Program 9 to 12 Months, Online + On Campus Corporate Governance: Maximize Your Effectiveness in the Boardroom 6 Weeks, Online Driving Strategic Innovation: Leading Complex Initiatives for Impact 8 Weeks, Online Executive Compensation: Strategies and Frameworks No, there is no alumni status granted for this program. You can connect and communicate with other participants through our learning platform. Apply optimization models to specific business challenges with low uncertainty and determine the most favorable outcome for your business. In some cases, there are credits that count toward a higher level of certification. They also offer a chance to experience the Wharton culture. Optional practice quizzes and Knowledge Checks are not graded but help reinforce your learning. In the 21st Century, its not what you know that matters; its how you use what you know that will determine your success in business and in life. Make data-driven decisions that improve customer satisfaction, increase sales, and drive revenue growth. Consider what you want to do with the actual data. linked to financial performance. The course provides essential tools and information required to enhance their performance, teaching how to transform data into a competitive advantage. Are you looking to stay abreast of the latest marketing trends, better understand consumer behavior, leverage data for key insights, and maximize the effectiveness of your marketing campaigns? To complete the program, you must complete assignments in 7 out of 9 weeks. The Jacobson Global Venture Awards, established in 2017 by alumni Marina and Andrew Jacobson, allows students to share their entrepreneurial vision with their community, and compete . The program has over 170 video lectures from Wharton's expert faculty, providing general information about concepts and frameworks. The deadline for the Business Analytics: From Data to Insights course is available on the website. The expert faculty will brief the Business Analytics: From Data to Insights certification with a combination of live and recorded video lectures. $79/month Raghu Iyengar, a nonlinear pricing scheme researcher, applies real-world examples to explain how you can uncover actionable insights from sources like online transaction, customer survey . Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. Yes! EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Anheuser-Busch Professor of Management Science; Professor of Operations, Information and Decisions; Department Chairperson, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Associate Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, The K. P. Chao Professor; Professor of Marketing; Faculty Director, Wharton Customer Analytics Initiative; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Co-Director, Wharton Customer Analytics Initiative (WCAI), The Wharton School, Research Interests: Pricing, social influence, social networks, Associate Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Research Interests: Global collaboration, teamwork, knowledge sharing, information-technology use, human and intellectual capital, Geoffrey T. Boisi Professor of Accounting, The Wharton School, Research Interests: Corporate disclosure, institutional investors, stock market anomalies, Practice Professor, Operations, Information and Decisions, The Wharton School, Research Interests: People analytics, judgment under uncertainty, organizational behavior. We hope you find the same. This information will be clearly noted in the program brochure. These cookies are used to collect information about how you interact with our website and allow us to remember you. Deepfake scams are becoming more common, thanks to a number of free deepfake apps that are just a Google search away. Faculty Director, EY Professor of Accounting; Chairperson, Accounting Department, Frances and Pei-Yuan Chia Professor; Professor of Marketing, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), Professor of Operations, Information and Decisions, Associate Professor of Operations, Information and Decisions, Anheuser-Busch Professor of Management Science, The K. P. Chao Professor; Professor of Marketing; Vice Dean, Analytics at Wharton; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School. The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook. Some programs include a final project submission or other assignments to obtain passing status. Working It host Isabel Berwick talks to Lynn Wu, a Wharton Business School professor and an expert on emerging technologies related to the future of work. The nine modules of this course are designed to help professionals, managers and leaders better understand how big data works and how insights taken from big data can be used to make . Choose the right tool for decision-making to create future business strategies and determine the kinds of predictions you can make to create future strategies. $79/month If youre ready to enroll now, click the button below. Wharton's three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. Advanced analytics (AA)including artificial intelligence and machine-learning methods continues to be a top-of-mind topic among executives in the insurance sector.However, despite significant value at stakean estimated 1.2 trillion in value globally 1 McKinsey Global Institute estimate of the total realized and potential value of analytics in the insurance sector. Professionals from any industry can . The Business Analytics: From Data to Insights program allows the candidates to get an experience of the Wharton culture through the lectures. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. Duration: 4 weeks (3-5 hours/week). Thats what Whartons Business Analytics Specialization is all about. No business school is better placed than Wharton to help you take charge of information, not be overwhelmed by it. REGISTER. $79/month The course on operations analytics, taught by three of Wharton's leading experts, focuses on how the . This information will be noted on the program landing page, as well as in the program brochure. Take the opportunity . All the instructors are professors, associate professors, and assistant professors from the Wharton University of Pennsylvania. To get started, please complete the information form on the following page. You will also discover how to bridge any knowledge gap that may exist between your data science teams and the C-suite and convert model-based recommendations into actionable insights and better managerial decisions. In this course, Whartons top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. Please email us your invoicing requirements and the specific program youre interested in enrolling in. The Business Analytics program is designed to give participants an understanding of how to look at data and identify insights, improve their ability to make long-term predictions, and prescribe future actions to help make better business decisions. Learn how to turn data into a competitive advantage for your organization, and in the process develop valuable skills that can help you reach new levels of success in your career. Special pricing is available for groups. Take the opportunity to turn data into a competitive advantage. Wharton's three-month online program Business Analytics: From Data to Insights arms managers and leaders with the tools needed to break away from the pack. Video lectures must be streamed via the internet, and any livestream webinars and office hours will require an internet connection. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. professors, youll learn how data is used to assess what drives financial performance and to Please email us with the details of the program you are interested in, and we will assist you. Our participants tell us that taking this program together with their colleagues helps to share common language and accelerate impact. In this course, Whartons top professors and pioneers in the field of people analytics will explore the state-of-the-art techniques used to recruit and retain great people, and demonstrate how these techniques are used at cutting-edge companies. We're trying to fix this error. Step 5: Then, candidates can pay using their preferred payment gateway and proceed to apply for the course. Business Analytics: From Data to Insights at The Wharton School. Invite a friend or colleague and get US$275 off on your program. This will not be applicable for deferrals within the refund period, and the limit of one deferral per enrollment remains. Questions like, how can analytics help you predict the future better? . Apply Data Analytics to Your Workplace. Accessibility, Identify Effective Methods for Collecting Customer Data, iD Fresh Food Case Study: Practice Using Historical Data, Vanderbilt Medical Center Case Study: How to Improve Predictions, iD Fresh Food Case Study: Apply Optimization Models, IEC in Sports Case Study: Apply Prediction Models, Data Analytics Simulation: Strategic Decision Making, Identify and interpret effective methods for collecting data on customer behavior, Use customer data to make better business decisions, Videos pertaining to each weeks learning, Assignments, quizzes and reading materials, Access to all the program videos, webinars and participate in group discussions and assignments. The smart digital certificate can be shared with friends, family, schools, or potential employers. Step 2: Click on Create Account in case of a first-time user or log in using your email ID and password. Yes, the learning platform is accessed via the internet, and video content is not available for download. Please connect with us via email for assistance. Decision Trees. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media.