NPR's total workforce has grown by about 50 percent since before that crisis. "However, when you think how we look out longer term, right, not just for 20 years, but several years out, it's really about building a sustainable financial future for NPR.". That was due largely to reductions in corporate sponsorship and also additional expenses we were incurring in supporting our employees with paid time off, as we adjusted to the new working arrangements and the stresses that we were all under and also the additional expense of cleaning the headquarters multiple times a day on certain occasions. He was promoted to news photographer after two years, then moved on to managing editor, news director, and leadership of commercial television affiliates around the country. Lansing: SAG-AFTRA came out with their letter around our September board meeting in 2020. Mohn fired head of news Michael Oreskes on Halloween 2017. I'm kind of a politics junkie. Were still looking at a deficit, but were hopeful that by the time we get into March, well have a pretty clear-eyed view of how the year is going to end up. President Joe Biden and Senate Majority Leader Chuck Schumer speak to reporters as they depart the Senate Democrat policy luncheon at the Capitol on March 2. When asked about his priorities, Lansing invoked what he has called the network's "North Star'' since his arrival in the fall of 2019: a push to ensure the network has a bigger and broader audience base, rooted in younger and more diverse listeners, readers and consumers. In 2019, Joshua Johnson left 1A, a nationally syndicated public affairs show produced by WAMU in Washington, D.C., and distributed by NPR, for MSNBC. John Lansing, CEO, photographed for NPR, 22 January 2020, in Washington DC. Lansing has earned an advanced degree in political agility. No. Way back when, I was a news cameraman. So mentally, how do you manage that? The budget for the new fiscal year is set below last years actual based on our forecasts on continued downward pressure on corporate sponsorship. LANSING, John, Jr., (Uncle of Gerrit Yates Lansing), a Delegate from New York; born in Albany, N.Y., January 30, 1754; studied law in Albany and in New York City; was admitted to the bar in 1775; secretary to General Schuyler 1776 and 1777; engaged in the practice of law in Albany in 1778; member of the State assembly 1781-1784, 1786, and 1789, and served as speaker in 1786 and 1789; Member of . Were certainly not over, were not at a finish line. You have stated that DEI is your top priority at NPR. While member stations on average receive about 10% of their funding from the federal government, fees from the stations make up a significant part of the NPR budget. Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world. Under NPR's protocol for reporting on itself, no corporate official or news executive reviewed this story before it was posted publicly. Networks like Voice of America and Radio Free Europe/Radio Liberty are meant to counter disinformation from foreign governments by broadcasting objective reports, although they have always been dogged by an accusation that they are a form of American propaganda. I will say in the last three or four weeks weve seen a little bit of an uptick in a positive way on corporate sponsorship. Lansing: You have to imagine a picture, if you will. John Lansing, NPR's President and CEO, defended Kelly last weekend during an interview on NPR's All Things Considered program, saying that Kelley "is one of the most respected, truthful . Lansing will begin his term at NPR in October and will succeed Jarl Mohn, who has been Chief Executive Officer and President since 2014. John Lansing, a veteran government broadcast and cable television executive, has been selected by NPR's corporate board to succeed its current chief, Jarl Mohn. I can't speak for other people, CEOs. Saul Loeb/AFP via Getty Images I just think we have a special and unique thing as a company. Lansing served for ten years as a visiting faculty member at the Poynter Institute for Media Studies. Today is a good day to remember the vital role public radio plays in providing the information we all need to fully exercise our rights in our democracy. And as a CEO, and also as a white man, I want to know, how did you handle it when all eyes were on you? Our DEI efforts at the beginning of 2020 were not a project or an extracurricular activity; it really became our work. Your email address will not be published. NPR has also been the nation's leading producer of podcasts since Podtrac started measuring audiences. So Im pleased to see that that short era is over. Lansing, who is 62, is currently the chief executive of the government agency that oversees Voice of America, Radio and Television Mart and Radio Free Europe/Radio Liberty, among others. That's the way I think about leadership here. Diversity is the North Star of a newly implemented strategic plan, Lansing said, because it filters through everything that we do with all of our work.. New podcasts Up First, Consider This and State of Ukraine sit on both sides. Last year, the network booked $134 million in such corporate underwriting, a record built on strong growth in podcasting revenue in recent years. I had been gone for the better part of a year or so. hide caption. The network had run deficits in six of the seven previous years; under Mohn, it has achieved a slight surplus for each year during his tenure, even as the annual budget grew by more than 40%. Lansing: Its on social media platforms or YouTube or through media partnerships. The ratings have tanked because all they talk about is race. We have many miles to go. Its new president and chief executive is John Lansing, a former cable executive who for the last five years has run the U.S. Agency for Global Media, the federally funded organization behind. America needs public radio more than ever. I think you have to be transparent and be able to explain what you're doing, even if it's unpopular. And as the year unfolded, we began to develop our three-year strategic plan. Podtrac, which measures the audiences of podcast publishers, has consistently placed NPR at the top of its monthly rankings. I think as a white man, I know and have experienced that feeling of trepidation on discussions on issues of race, because there's an inherent fear that somebody is going to have a negative point of view about you. A graduate of Bellarmine University, he was named to the Bellarmine University Gallery of Distinguished Graduates in 2010. Everybody at NPR knows exactly what you mean when you say, 'What's our North Star?' John Lansing , CEO of NPR NPR President John Lansing '09 is Bellarmine's 2021 commencement speaker, Honorary Degree recipient April 22, 2021 NPR P. Lansing clearly had an ongoing interest in the USAGM story and the notion that that at some point along the line he did not provide his take, at minimum, to NPR reporting staff, on the story beggars belief. So it's kind of inseparable, that coming in as CEO of NPR, and then six months in having the coronavirus, followed by a major economic downturn in the country and for NPR, and then the reckoning that summer. Leading the organization through it all is CEO John Lansing, a longtime media executive who has been on the job since October 2019. I just started in May. It didnt begin in the summer it accelerated in the summer. Sometimes you have to hear other people's truth and accept it for what it is, not translate it into your truth, therefore it's no longer what it is. Listeners consider public radio an enriching and enlightening companion; they trust NPR as a daily source of unbiased independent news, and inspiring insights on life and the arts. Our goal of developing our audience as a younger and more diverse audience requires that we invest in marketing, we invest in content, and we partner with platforms where those audiences can be found rather than expecting younger and more diverse audiences to come to our platforms, necessarily. The work theyve done during the pandemic has been nothing short of miraculous in many cases, particularly given the summer of racial reckoning, the most unusual presidential election in memory and everything thats gone on since. September 6, 2019. This time, Lansing says he is not confident the money will return anytime soon, so the network and its board have to plan more strategically. During the Donald Trump administration, he held roles in the U.S. Department of Housing and Urban Development, and was acting Assistant Secretary of Housing and Urban Development for Community Planning and Development. John Lansing, a veteran government broadcast and cable television executive, has been selected by NPR's corporate board to succeed its current chief, Jarl Mohn. Current: What are some of the highlights of that strategic plan? Theres no question about it. Built with the Largo WordPress Theme from the Institute for Nonprofit News. There were three of them, each for $1 million. At Colorado Public Radio, I think there was a $300,000 donation that came out of that. But we made a firm commitment, as you know, to freeze station dues and fees. In 2017, Michael Oreskes, NPRs senior vice president for news, left after two women accused him of unwanted physical advances in the 1990s, when he was the Washington bureau chief of The New York Times. In late November, the network announced $20 million in cuts, including a near-freeze on hiring, elimination of most travel, and suspension of internships. While serving as chief operating officer, she took on a greater role during two of Mohn's medical leaves and in the aftermath of the sexual harassment scandal. promoting Keith Woods to chief diversity officer, regional newsrooms in Texas and California and the Midwest and in the Gulf, I brought in Michael Smith as our new chief marketing officer, looking to sell the Pocket Casts podcast app, Suspension of NPRs Kroc fellowships disrupts talent development, career plans of student journalists. How is it a priority? Were they targeted to specific spending areas or just for general costs? And it really opened the funnel. We discovered in our most recent climate survey that that was an area that we needed to put more effort into. NPR's chief executive announced the network would lay off roughly 10% of its current workforce at least 100 people and eliminate most vacant positions. And what a breath of fresh air Whitney brings into the organization. But were going to continue to follow up on that going into this year. The work of those pillars will be done through the lens of improving our efforts on DEI. Government support for the public radio system isn't in any immediate jeopardy. Or persons of color who are in our organization that are hearing [about] a lot of activity but arent experiencing what they believe they should be experiencing in terms of a workplace where they feel like they can grow and improve their work and improve their careers. Lansing is a media executive with a deep understanding of journalism, having spent two decades as an award-winning journalist, successful newsroom leader and major market local media executive before becoming a global chief executive officer. I, and the management team, all of us, we determined that was going to be a priority for the year 2021. Now, he says, it must drum up more creative income sources, like the licensing of the popular show How I Built This to Amazon's streaming services, which he says generates $8 million annually. John Lansing - Quick Profile. I remember we had several all-staff discussions about a variety of issues that branched off of that, including the Code of Conduct, for example, as it relates to NPR employees at public demonstrations. He spent two decades at Scripps Networks, starting as a station manager in the Detroit, MI affiliate; eventually becoming President of Scripps cable networks company from 2005 to 2013. Current: Companies like Spotify and Amazon have been pouring big money into podcasting. I thought, wow. The second pillar is to transform our workplace culture. Last year, however, the U.S. Agency for Global Media came under fire when it emerged that it had bought Facebook ads targeting American citizens, in violation of laws meant to protect Americans from domestic propaganda. Its a real business with real market dynamics.. The ratings for our weekend magazine shows are actually slightly greater than they were a year ago pre-pandemic, so thats a bright spot.. I think you have to be in front of your teams. At the U.S. Agency for Global Media known until last year as the Broadcasting Board of Governors he presided over 53 percent growth in the weekly audience for the agencys networks over the last three years, to 345 million. We did a climate survey of our employees, and we learned about a particular weak spot for us with women of color at NPR who didn't feel it was a place to grow their career, a place to be their whole selves, a place where they are seen and respected. NPR undertook a strategic reorganization last fall, reinstating the position of a chief content officer overseeing both the newsroom and the programming division. "Management is about committing to strategy, making tough decisions.". NPR CEO Jarl Mohn To Step Down After 5-Year Term Ends In June, Tensions Build In NPR Newsroom Over Handling Of Sexual Harassment Allegations, NPR Announces Newsroom Job Cuts Amid Restructuring. Current: How much were those anonymous gifts? How has that effort been progressing? This is an edited transcript of the conversation among Lansing, Current Reporter Tyler Falk and Digital Editor Mike Janssen. Certainly in the aftermath of the George Floyd murder on Memorial Day weekend, our efforts accelerated and we doubled down on communication, training and listening. This is just dishonest, especially since NPR became what amounted to a voice of the opposition in its coverage of this dysfunctional federal agency. The layoffs are in keeping with an increasingly grim landscape for media companies over recent months. But after the pandemic hit in mid-March, we got together with our cohort and said, Why wait 18 months? Current: NPR and a group of stations started a pilot project around collaborative fundraising in 2019. He served for four years as the SVP, Television for the E.W. Trump has notably praised authoritarian figures, including the leaders of North Korea, the Philippines, Russia and Turkey and has waged his own fight against journalists. NPR strives to create a more informed publicone challenged and invigorated by a deeper understanding and appreciation of events, ideas, and cultures. And my top goal is to support, in particular, the women of color at NPR so that they feel like they have more upward mobility. He is passionate about NPR's public service mission and the role of a free and independent media in a strong democracy. The other is the fight for donors. hide caption. NPR draws more than 28 million listeners each week and 40 million unique monthly visitors to its website both represent a rise of several million over those five years. He served on the Bellarmine University Board of Trustees from 2010-2016 and was vice-chair 2014-2016. In May 2020, four NPR female hosts of color Garcia-Navarro, King, All Things Considered host Ailsa Chang and Weekend All Things Considered host Michel Martin sent a letter to Lansing . And the pandemic hit six months later in March of '20. This documentary-style series follows investigative journalists as they uncover the truth. How does the economy react to all of that? I'm from Minneapolis, and my parents are buried about six blocks from where George Floyd was killed. Vox Media cut jobs by 7%; Gannett and Spotify by 6%. NPR was seen to align itself with federal workers at VOA who essentially conducted an internal uprising on government time, while NPR made quite clear in its coverage where it stood. John Lansing is taking over for outgoing CEO Jarl Mohn, who has led the organization for . ", "I am thrilled to work with NPR's exceptional management team, staff and journalists," said Lansing. So its a constant commitment to communication, to training, to accountability. So I think that it has caused me to be more tuned in to hearing and understanding our employees. How cool is it to be at NPR? Pozen Fellow At the Shorenstein Center. And for those stations that were scheduled to have a reduction, we allowed those reductions to go forward with a floor of 3% so that nobodys dues went up. Will there be another stimulus? After Lansing hopped over to NPR from USAGM in 2019, NPR had to be prompted by outside critics to include disclaimers on its USAGM/VOA stories to note Lansings past USAGM role. Lansing's tenure at the agency has not been without controversy. What makes you so open and vocal about the need for diversity? Scripps Company, Held senior management positions at Scripps-owned affiliates, including WEWS TV in Cleveland, Ohio and WXYZ TV in Detroit, Michigan, Early in his career Award-winning Photojournalist and Field Producer, Assignment Manager, Managing Editor, and News Director at several television stations. In what ways do you think NPR has forced you to grow, and in what areas are you growing that you weren't before NPR? John Lansing, CEO, photographed for NPR, 22 January 2020, in Washington DC. David Westin speaks with top names in finance about the week's biggest issues on Wall Street. That said, Mohn set higher annual expectations for the network in fundraising and agreed to be co-chairman of its 50th-anniversary capital campaign. NPR's Michel Martin asks NPR's CEO, John Lansing, to respond to an All Things Considered interview with Secretary of State Mike Pompeo. 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